Amazon made its biggest bet yet on the grocery space by announcing the $13.7 billion purchase of organic and natural foods giant whole foods. & austin, texas —amazon (nasdaq:amzn) and whole foods market, inc. Local brands continued to steal share in 2017, taking 64.6% of all brand spend, versus global brands’ 35.4% share with every 0.1% gained now worth $500 million according to the 2018 edition of kantar’s brand footprint report, there are 17 fmcg brands that are chosen by consumers more than one billion times a year globally.
Combined, the 40 largest fmcg companies in the world generated over $1 trillion in sales. Mdlz) is one of the world’s largest snacks companies, empowering people to snack right in over 150 countries. The acquisition of the supermarket chain.
Grocery gazette explores the recent fmcg mergers, acquisitions and portfolio reshuffles that are reshaping the grocery sector landscape. In a surprising turn of events, amazon and whole foods market announced this morning that they are merging; Procter & gamble and pepsico. They shape economies, build brands, and drive fierce competition across supermarket shelves.